Target is putting a noticeably bigger focus on new merchandise for Halloween this year, rather than simply bringing back familiar seasonal decorations. According to the retailer, nearly 70 percent of its 2026 Halloween assortment is new, while about 60 percent is exclusive to Target. Additionally, 60 percent of the retailer's Halloween decor is priced under $10, while half of costumes and accessories cost less than $25.
Target's new Threshold Halloween line includes glass pumpkins, rattan designs, and haunted-village decor, while the costume assortment is bringing in names such as KPop Demon Hunters, Pokémon, Toy Story, and Super Mario. Here are some of the specific new finds worth checking out to stretch your Target budget.
Editor's note: Prices and availability are subject to change and may vary by location.
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Ghost Ceramic Decorative Sculpture
Price: $5
Target's new Ghost Ceramic Decorative Sculpture is one of the easiest ways to add a Halloween touch without making the room look overly themed. The ceramic ghost holds a tiny pumpkin and is designed for indoor display. At $5, it suits a mantel, bookshelf, or side table, particularly for shoppers who prefer smaller seasonal accents.
Small Lit Metal Bat House
Price: $5
For something a little moodier, the Small Lit Metal Bat House stands out at the same $5 price. The tiny decorative sculpture brings together a spooky house silhouette and lighting, making it useful for a Halloween village or tabletop arrangement.
60-Inch Pose-N-Stay Skeleton
Price: $25
Target's 60-inch Multi Pose-N-Stay Skeleton proves that the retailer's value push extends beyond tiny tabletop decorations. The life-size skeleton has adjustable joints, so it may be posed in different positions around a porch, entryway, or indoor display. It is unlit and designed for indoor or outdoor use. At $25, it offers a bigger Halloween statement piece than a small figurine.
Metal and Glass Halloween Pumpkin
Price: $15
Target is also giving its Halloween assortment a more polished side with pieces such as the Metal and Glass Halloween Pumpkin from Threshold. The small version costs $15 and combines clear glass with black metal accents for a look that feels more sophisticated than a traditional plastic pumpkin. It is especially great for shoppers who prefer seasonal decor that blends into existing home furnishings.
Lit Plastic Jack Pumpkin in Dome Decorative Cloche
Price: $5
This $5 illuminated jack-o'-lantern is considerably more detailed than its price might suggest. The small pumpkin sits on a grassy hill underneath a clear dome with a black base, creating a miniature Halloween scene. The indoor decoration runs on three AAA batteries, which are sold separately.
Halloween Mini Filler Pumpkins
Price: $5
The 8-count Halloween Mini Filler Pumpkins are the sort of decoration that may stretch a small seasonal budget further. For $5, shoppers get several miniature pumpkins that may be scattered across a mantel, placed in a decorative bowl or worked into a larger centerpiece.
Halloween Pumpkin on Cream Harvest Rope Basket
Price: $5
This $5 rope basket is a cuter approach to Halloween. The cream polyester basket has an orange pumpkin patch and an open-top design, so it works as both a decorative accent and a small storage piece. Its fall-inspired colors make it especially appealing for anyone who prefers Halloween decorations that could be used throughout the entire autumn season.
Classic Lit Candelabra Candle with Timer and Ghost Face
Price: $10
At exactly $10, this 14-inch lit candelabra is fancier than many of Target's smaller $5 decorations. It has three illuminated candles, ghost faces, and a timer, and it is designed for indoor or sheltered outdoor use. The battery-powered construction makes it a practical alternative to displaying actual candles around Halloween decor, particularly on a mantel or dining table.
Disney Kids' Toy Story 5 Jessie Classic Costume
Price: $30.99
Not every item in Target's Halloween collection falls below $10, and the Jessie costume shows the retailer's other major strategy of bringing recognizable entertainment franchises into the assortment. This officially licensed Toy Story 5 costume includes a printed jumpsuit, sheriff badge, cowgirl hat and yarn-braid accessory. At $30.99, it sits above the retailer's under-$25 costume benchmark but offers a complete character look.
Get a protection plan on all your appliances
Did you know if your air conditioner stops working, your homeowner’s insurance won’t cover it? Same with plumbing, electrical issues, appliances, and more.
Whether or not you’re a new homeowner, a home warranty from Choice Home Warranty could pick up the slack where insurance falls short and protect you against surprise expenses. If a covered system in your home breaks, you can call their hotline 24/7 to get it repaired.
For a limited time, you can get your first month free with a Single Payment home warranty plan.
Netflix KPop Demon Hunters Derpy Plush Halloween Trick or Treat Pail
Price: $14.99
Target is also leaning into newer fandoms, including KPop Demon Hunters. The $14.99 Derpy plush trick-or-treat pail has embroidered facial details, dimensional ears, and a soft plush construction. Measuring about 15 inches tall, it is designed for carrying treats but has enough character appeal to work as a collectible after Halloween.
Target's new Halloween products are worth checking out
Target's unusually new-heavy Halloween collection is part of a much larger merchandising strategy. Retail Dive reports that nearly 70 percent of the retailer's 2026 Halloween assortment is new, while roughly 60 percent is available only at Target. The company also says 60 percent of its Halloween decor is priced below $10, with half of costumes and accessories coming in under $25.
That focus fits with comments from Target Chief Merchandising Officer Cara Sylvester, who said shoppers are looking for more than basic Halloween decorations and costumes. The retailer is instead combining trends, character tie-ins and value, giving shoppers more reasons to browse the seasonal section at Target even when they are not planning a major decorating overhaul.
Bottom line
The biggest attraction in Target's 2026 Halloween lineup may be the combination of newness and relatively low entry prices. A $5 ceramic ghost, $5 illuminated cloche, or $5 pack of mini pumpkins are great ways to avoid wasting money, while the $10 candelabra offers a more substantial centerpiece without crossing into expensive seasonal decorating.
There is also a reason to pay attention earlier in the season. Target says a majority of its Halloween collection is new and a substantial share is exclusive to the retailer, so some of the pieces that look most distinctive may not have a comparable replacement elsewhere. For shoppers trying to keep Halloween spending reasonable, choosing a few $5 or $10 accents first may be a better strategy than waiting until October and settling for whatever remains.
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