The price of "food-at-home" is projected to increase by 2.4 percent in 2026, according to the U.S. Department of Agriculture. And while the USDA's estimate may seem somber, savvy shoppers know how to cut costs.
If your grocery budget is tight, we've got you covered with one of the most genius hacks for Walmart shoppers. Don't pay more for a fancy package or flashy marketing campaign. Instead of stocking up on brand names, snag pantry picks, bakery basics, frozen foods, and more from the superstore's exclusive Great Value generics line.
Which private-label products truly are a great value? We scoured the retailer and rounded up high-quality Walmart Great Value buys that could save you some serious cash.
Editor's note: Prices and availability are subject to change and may vary by location.
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Great Value Frozen Broccoli Florets
Price: $1.16
The USDA notes that the price of retail fresh vegetables is expected to rise by 5.7 percent in 2026, making frozen options a more economical alternative. That said, brand-name buys could still put you over budget. Great Value's steamable bag of frozen broccoli florets is a healthy (and affordable) addition to your meal plan.
With only 30 calories per serving, this nutritious pick pairs perfectly with grilled chicken, fish, or steak. Looking for a more creative way to get enough veggies? Sprinkle a handful of Great Value Fiesta Blend Finely Shredded Cheese ($1.97 for eight ounces) over the florets.
How much can you save on this generic? You'll pay $1.16 for 12 ounces of the private-label line and $1.92 for a smaller 10.8-ounce bag of Birds Eye Steamfresh Frozen Broccoli Florets at Walmart.
Great Value Butter Flavor Flaky Jumbo Biscuits
Price: $1.96
Indulgently rich, buttery, flaky biscuits don't have to break the bank. We found this 16-ounce, eight-count refrigerated roll of ready-to-bake Great Value Jumbo Biscuits for $1.96. Walmart sells an eight-count (16.3 ounces) of Pillsbury's brand-name Grands Southern Homestyle Butter Tastin' Biscuit Dough for over $1 more ($2.97).
Not sold on the generic? Take it from Walmart customer Angi: "I normally buy the Grands biscuits. I have to say these biscuits were flakier and had a butterier taste to them. I will now buy these biscuits not only for the better taste, but to save money. Great job Walmart!"
Great Value Naturally Hickory Smoked Sliced Bacon
Price: $3.94
Whether you're making a family brunch, whipping up BLTs for lunch, or dressing up a gourmet burger, bacon adds a salty, savory flavor to your meals. This hickory-smoked pork product is a fan favorite that won't max out your monthly shopping budget.
Score the 12-ounce refrigerated pack for under $4. In comparison, 16 ounces of Hormel Black Label Bacon costs $6.97 (also at Walmart). We did the math and found that the Great Value generic is only $0.33 per ounce, while the brand-name buy costs $0.44 per ounce.
Walmart shopper Kacey raved, "It has a great smoky flavor, cooks up nice and crispy, and still stays meaty without shrinking too much."
Great Value Pure Granulated Sugar
Price: $2.97
Stock your pantry with everyday essentials for less. Baking basics like this four-pound bag of granulated sugar are affordable when you choose generic over brand-name. Nab the private-label line deal for $2.97 right now. Walmart also sells Domino's version in the same four-pound size for $4.74.
The superstore's customers praise this pick in the product's review section. Shopper Starr gave the Great Value find five stars, writing, "This is the sugar we buy most often, and it has never let us down. It dissolves well and works exactly like you'd expect. It's affordable, the quality is always consistent, and there's really no reason for us to spend more on a name brand."
Great Value Frozen Breaded Butterfly Shrimp
Price: $8.87
Are you planning a party, family gathering, or other event? Snap up this 18-ounce box of frozen, breaded, ready-to-cook butterfly shrimp for $8.87. Walmart sells an almost identical item from SeaPak for $1 more ($9.87).
There's no need to waste time prepping your meal. Instead of butterflying and breading shrimp, simply pop this seafood selection into the oven or a deep fryer. You can also heat this pick in a skillet on the stove.
How should you prepare this freezer section find? Add the cooked shrimp to a savory sandwich, pair them with a spicy sauce, or serve them as a starter. The options are almost endless.
Great Value Multi-Purpose Cleaner
Price: $2.77
Walmart's Great Value line goes beyond the grocery section of the store. You can also score deals on household basics like cleaning products. We found this lemon-scented multi-purpose cleaner for $2.77. The same 32-ounce bottle of Clorox Disinfecting All-Purpose Cleaner Spray in Crisp Lemon costs $3.98 at Walmart.
Keep germs at bay during cold and flu season with this bargain-priced buy. The cleaner eliminates 99.9 percent of common germs. Simply spritz this spray onto hard surfaces in your bathroom, kitchen, laundry room, or anywhere else in your house, and wipe away. Always spot test this (or any other) cleaner first.
Great Value Extra Virgin Olive Oil
Price: $6.12
Extra virgin olive oil is an everyday essential with a gourmet flair. But that doesn't mean you have to waste money buying this fancy find at a pricey specialty store. The 17-ounce bottle of generic 100% EVOO is a steal at $6.12. Whole Foods Market sells the same size container of Colavita's Extra Virgin Olive Oil for $19.99.
Shoppers seem pleasantly surprised about the flavor and quality of this store-brand item. Walmart customer Cheryl recently wrote, "I decided to try the Great Value Extra Virgin Olive Oil. I usually use the most expensive one, but this one is just as good, and I think I will be getting this one more often."
Great Value Disposable Paper Plates
Price: $5.58
No time to wash dishes? No problem. You don't have to overpay for pricey brand-name paper plates just to get a durable disposable. Walmart's Great Value line includes this 100-count of 8.5-inch soak-proof, microwave-safe plates.
With a 4.7-star rating and over 21,000 reviews, this generic is a clear fan favorite. Walmart shopper Charlie gushed, "These are probably the best money for the value of a paper plate that you can get. They are sturdy, they hold up, and they're very easy to dispose of in the trash can."
Compare $5.58 for the private-label line find to $13.42 for the 100-piece pack of 10-inch Dixie Ultra Disposable Paper Plates at Walmart. While the brand-name buy is slightly larger, it's also more than twice the price.
Great Value Donut Shop Coffee Pods
Price: $16.68
Barista blends at the local cafe aren't the only overpriced coffee drinks to watch out for. Brand-name pods can take a bite out of your shopping budget. That's why we added this Walmart generic to our list. The 48-cup box of 100% Arabica medium-roast "Donut Shop" coffee is a budget-friendly bargain at $16.68.
Keurig sells a significantly smaller 24-count of The Original Donut Shop Coffee K-Cups for $19.99. When you calculate the price per pod, you'll pay $0.35 for the generic and $0.83 for the brand name.
Get a protection plan on all your appliances
Did you know if your air conditioner stops working, your homeowner’s insurance won’t cover it? Same with plumbing, electrical issues, appliances, and more.
Whether or not you’re a new homeowner, a home warranty from Choice Home Warranty could pick up the slack where insurance falls short and protect you against surprise expenses. If a covered system in your home breaks, you can call their hotline 24/7 to get it repaired.
For a limited time, you can get your first month free with a Single Payment home warranty plan.
Great Value Cinnamon Raisin Bread
Price: $2.58
Enjoy a sweet, decadent slice of cinnamon raisin bread with your breakfast, or use this bakery buy to make a grown-up PB&J. The 16-ounce loaf is pre-sliced, making it easy to use for sandwiches, French toast, or bread pudding.
How does this dupe deal stack up to comparable products? One Walmart shopper called it "Just as good as Sun-Maid."
While the taste is almost identical to the brand-name buy, the price is substantially lower. Walmart sells a 16-ounce loaf of Sun-Maid Cinnamon Raisin Bread for $4.72. That's over $2 more than what you'll pay for the Great Value generic.
Bottom line
Generics often offer the most value for your money. And that's why we think these Great Value Walmart buys are, as the name says, a "great value." But don't take our word for it. Customer reviews show that many of the superstore's generics are just as good as, if not better than, the real deal. And bonus, the low prices make it easy to keep your budget in check.
Even though deals on brand-name dupes are one way to cut costs, we've got a few more tips and tricks to save money on groceries: Compare per-unit prices to find the best bargains, look for rollbacks throughout the store, and use Walmart's app to make a personal shopping list.
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