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15 New Budget-Friendly Items Target Is Rolling Out in July

Score the season's best bargains on trendy celeb collabs, viral beauty buys, and so much more.

items target is rolling out featured image
Updated July 3, 2025
Fact checked

Stop overspending at specialty stores. We've got a smart way to save money on the summer's hottest items. And it starts with these brand-new bargains from Target.

Shoppers are already obsessed with the big red bullseye retailer's newest buys. From viral beauty dupes to deals on designer home goods, we handpicked the best deals of the season.

Make your next Target run ASAP. These buys are already flying off store shelves.

Editor's note: Prices and availability are subject to change and may vary by location.

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Sun Squad S'mores Caddy

smores caddy

Price: $15

S'mores season is finally here. Whether you're toasting marshmallows on a campfire or making the tasty treat indoors, this convenient caddy makes it easy to keep your supplies in one place.

The tackle box-style container has individual compartments for all of your ingredients, an easy-to-carry handle, and a secure latch closure.

ELF Halo Glow Skin Tint

elf halo glow skin tint

Price: $18

The newest viral ELF beauty buy is finally on Target's shelves. The SPF 50 niacinamide-infused skin tint provides buildable coverage, hydrates, and creates a dewy glass skin glow.

Even though the $18 price tag is high for the ELF brand, it's still less than similar products like IT Cosmetics Nude Glow Foundation ($47 at Ulta). And shoppers are already raving about it. Target customer Anna gave the skin tint five stars, writing, "Honestly worth every bit of the hype."

Sun Squad Ice Cube Tray

ice cube tray

Price: $5

Plain cubes are so last season. Wow your party guests with adorable lemon wedge-shaped ice. This mini mold features dishwasher and freezer-safe silicone construction, making it easy to use and clean.

Add the ice to chilled cocktails and mocktails, or use the tray to make fun fruit pops from your favorite juice.

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Hearth and Hand with Magnolia Woven Drink Carrier

handwoven drink carrier

Price: $34.99

Celeb lifestyle and home gurus Chip and Joanna Gaines are back with this natural paper rattan drink carrier. The fashionable find is perfect for carrying water bottles, seltzer, sangria, or wine. As a bonus, it also features separate sections for napkins and glasses.

Shopping pro tip: This month's best deals

alfons/Adobe woman paying contactless credit card

July is in full swing, bringing the height of summer. That also means peak season for hot deals and unbeatable savings. Now’s the time to save big on:

  • Grills, coolers, and outdoor living upgrades
  • Travel must-haves for road trips and beach days
  • Swimwear and summer fashion
  • For grocery savings, grab seasonal produce like watermelon, peaches, and tomatoes

While you're enjoying the sunshine, retailers are quietly making room for back-to-school inventory. That makes July a prime opportunity to scoop up summer favorites while the deals are still blazing.

Up and Up Heavy Duty Paper Plates

up and heavy duty paper plates

Price: $3.49

Don't waste time washing dishes. These red checkered plates are perfect for picnics, parties, and other outdoor events. Get 44 of the 8.5-inch disposables for less than $3.50 right now.

The Target generic is a better bargain than most brand-name buys. For reference, a 44-count of Solo 8.5-inch "All Occasion" paper plates costs $8.99 on Amazon.

Good and Gather Rodney Scott BBQ Mac and Cheese

bbq mac and cheese

Price: $3.99

Target's collab with celebrity pitmaster and chef Rodney Scott features a range of barbecue-ready faves. This mouthwatering mac and cheese features a creamy, smoky sauce that pairs perfectly with ribs, burgers, or grilled vegetables.

Target customer Baca praised the boxed meal, "Delish…this tastes as good or better than restaurant quality!"

Favorite Day Marshmallow Flavored Whipped Topping

marshmallow flavored whipped topping

Price: $3.59

Trade barely-there flavors for this marshmallow topping. Add a dollop to iced coffee, smother a sundae with the sweet treat, or cover cupcakes with this Target private label product.

Save on this store-brand generic. The same size (13-ounce) canister of Reddi-wip sells for $1 more.

Freeze Dried Johnny Pops

freeze dried johnny pops

Price: $8.99

You won't have to bring along an insulated bag or ice packs to keep this shelf-stable sweet treat cool. These freeze-dried "popsicles" are perfect for road trips, picnics, or a day at the pool. Snag the five-count of Strawberry and Cream minis for under $9.

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Threshold Coastal Lobster Serving Platter

coastal lobster serving platter

Price: $20

Set the table for a seafood extravaganza. Target's store-brand 12-inch platter is ideal for outdoor entertaining. This dishwasher and microwave-safe stoneware serving selection is a fan favorite. One Target reviewer wrote, "Worth it! Gorgeous. The color is high-end."

Quick tips: How to save on your grocery bill

Syda Productions/Adobe family shopping at grocery store

Grocery shopping doesn't have to break the bank when you use the right strategies. Here are three quick tips for reducing food expenses:

  • Buy store brands instead of name brands whenever possible.
  • Always make sure to compare unit prices, not just sticker prices.
  • Join your store's loyalty program so you don’t miss out on member discounts.

Even though something like choosing coupons in your grocery store app can feel like an annoying task, the savings can really add up.

Vacation Chardonnay Sunscreen Lip Oil

chardonnay sunscreen lip oil

Price: $15.99

Protect your lips with this caramel-vanilla scented broad-spectrum SPF 30 sunscreen. The luxe blend is infused with chardonnay grapeseed oil, hyaluronic acid, peptides, and vitamin E to nourish, hydrate, and plump your pout.

Kapoor Home 6-Pack Bath Towel Set

6 pack bath towel set

Price: $20

Refresh your bathroom with this sunny, yellow six-count of towels. This checkered daisy printed OEKO-TEX Made in Green pack includes two bath towels, two hand towels, and two wash cloths.

Wild Fable Isabella Jelly Flats

isabella jelly flats

Price: $20

You spent the summer of '84 wearing "jellies" every single day. The retro footwear fave is back. So go ahead and relive your childhood with this nod to nostalgia. These flats are available in four colors (clear, light pink, red, turquoise) and in women's sizes six through 11.

Shade and Shore Straw Essential Floppy Hat

essential floppy hat

Price: $10

Keep the sun out of your eyes without sacrificing quality or comfort for the sake of cost. We found this trendy 4.75-inch brim straw hat for $10. Compare Target's price to more than $46 for a similar style from J. Crew.

Sun Squad Water Hammock

water hammock

Price: $10

Relax in this affordable mesh water hammock. And don't worry about following complicated step-by-step setup instructions. The inflatable design makes this $10 summertime find a breeze to use.

What do shoppers think? Target reviewer "Ladybug" gave this pick five stars, writing, "Definitely can't beat the price for the product."

Threshold Ceramic Citronella Candle

ceramic citronella candle

Price: $20

Instead of the same citronella candle you always get, snag this stylish ceramic five-wick outdoor accent. The lemongrass and citronella-scented selection boasts a 25-hour burn time, providing ample protection against biting insects.

If $20 seems like a lot, compare the price to what you would pay at specialty stores. Anthropologie sells a Terrain Ceramic Bowl Candle for $68.

Bottom line

Mat Hayward/Adobe general view of target store sign

These new Target buys are the can't-miss deals of the season. Of course, they aren't the only deals we spotted at the superstore.

If you're looking for creative ways to tackle high grocery costs, take advantage of Target's lower-priced store-brand lines like Favorite Day, Market Pantry, and Good and Gather. These generics can help you keep your shopping budget in check.

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