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17 Exciting New Target Items Hitting Shelves This April

Stock your pantry and wardrobe with these new arrivals.

Target store exterior and featured item
Updated April 4, 2025
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Whether you're looking for a new haircare routine or ways to stretch your Target grocery budget, new products are hitting the shelves this April — including seasonal spring and Easter items.

We've curated a list of the best new items to save you time and money on your next Target shopping run. Snag cute everyday sandals, delicious frozen pizza, and more with our favorite finds of the month.

Editor's note: Prices and availability are subject to change and may vary by location.

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Favorite Day Lavender Lemonade Whipped Dairy Topping

lavender lemonade whipped dairy topping

Price: $3.59

Whether topping ice cream or a cup of iced coffee, grab this seasonal lavender lemonade flavor of Favorite Day's whipped dairy topping while you can. The citrus and floral flavor is a lovely light purple color, making it an easy way to add a wow factor to dessert. It's $3.59 for the 13-ounce can, which yields a whopping 61 servings.

"RUN TO TARGET ASAP!!!!" Facebook user Brittni Tovar said. "This Lavender Lemonade is hands down the best flavored whipped cream I have ever had!"

Threshold Pot Stakes

threshold pot stakes

Price: $10

Whether you own houseplants or have an outdoor garden, these cute, mushroom-shaped pot stakes are hard to resist.

Newly released by Target's brand Threshold, the ceramic, painted stakes are safe for indoor and outdoor use, come in a three-pack, and measure about 3.5 inches tall.

World Market sells a very similar set online but for $23.97 versus Target's $10 price tag.

Good & Gather Spicy Sausage & Sweet Pepper Pizza

spicy sausage sweet pepper pizza

Price: $7.99

A collaboration between Good & Gather and chef Ann Kim, this frozen 15.3-ounce pizza bakes for 13 to 15 minutes in a 425-degree oven.

The pizza has a wood-fired crust with a spicy sausage and sweet pepper topping. You'll get three servings in the $7.99 pie, which is $2.63 per person.

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A New Day Jonie Sandals

a pair of jonie sandals

Price: $30

Depending on where you live, it's almost sandal season, and these classic black sandals will get a lot of wear this spring and summer. The gold clasp is a chic, decorative touch — the straps are an easy-to-adjust hook-and-loop closure.

The faux leather is elegant, but the $30 price tag is much more affordable than a pair of real leather shoes. Plus, the sandals are also available in ivory, off-white, and taupe.

Shopping pro tip: This month's best deals

VadimGuzhva/Adobe holding shopping bags

April brings not just warmer weather and sunnier days, but also excellent shopping opportunities. With Easter happening on April 20, retailers will offer significant discounts on seasonal items at the end of the month, while also preparing for graduations, weddings, and spring cleaning season.

Here are some of the best deals to watch out for:

  • Cookware sets on sale for graduation and wedding season
  • Winter clearance items like coats and sweaters at end-of-season prices
  • Spring cleaning supplies with potential BOGO offers at stores like Target
  • Air conditioners before peak summer demand drives prices higher
  • Lawn care equipment as homeowners prepare for the growing season
  • Post-Easter candy and ham at deeply discounted prices once the holiday has passed
  • For groceries, consider seasonal produce like asparagus, broccoli, and spinach, which will be at their freshest and most affordable.

Remember that retailers are always thinking a season ahead. They're already preparing to get rid of spring merchandise while you're just getting ready to enjoy it. This makes April a great time to find budget-boosting deals of all kinds.

Glass Spoons

a pair of glass spoons

Price: $3

Whether mixing an iced coffee or a homemade cocktail, these blue and green glass spoons are very on trend right now. Also available in light and dark pink, the stirrers are 5.1 inches long.

A two-pack of the spoons is just $3 in the front bins you see when you first enter Target, breaking down to $1.50 per stirrer. For comparison, Zara sells a similar six-pack for about $5 per spoon.

Figmint Snack Bento Box

figment snack bento box

Price: $5

Combine four little food storage containers into one with this snack-sized bento box by Figmint. The container is made with freezer and microwave-safe plastic and comes with a clear lid.

The minimalist bento box has a 28-ounce capacity between its four compartments and is available in lavender, dark green, navy blue, and cream. The $5 is a small investment for long-lasting kitchen storage.

Quick tips: How to save on your grocery bill

phpetrunina14/Adobe woman with shopping between store shelf

Grocery shopping doesn't have to break the bank when you use the right strategies. Here are some of our favorite tips for reducing food expenses that we personally put to use:

  • Plan your meals around what's already in your pantry, then create a shopping list to prevent impulse purchases.
  • Buy store brands instead of name brands whenever possible.
  • Always make sure to compare unit prices, not just sticker prices.
  • Stock up on staples when on sale, but don’t ever buy just because something comes in bulk.
  • Shop the marked-down section for near-expiration bargains
  • Join your store's loyalty program so you don’t miss out on member discounts.

Even though something like choosing coupons in your grocery store app can feel like an annoying task to handle every week, the savings can really add up. Double check in case your store also offers perks like gas rewards or any other discounts you might be able to take advantage of outside the grocery store.

EOS Cashmere Body Wash

bottle of body wash

Price: $9.99

Keep your skin clean and moisturized with this new cashmere-scented body wash from EOS at Target. Made with shea, cocoa, and argan butter, the body wash is safe for sensitive skin, and the fragrance has notes of vanilla and caramel.

The 16-ounce squeeze bottle is just under $10 at Target, which is 15 cents cheaper than the Byoma Sensitive Skin Body Wash, also sold at Target.

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Ghirardelli Brownie Cookie Bar Mix

a box of brown cookie bar mix

Price: $4.29

What's better than a Ghirardelli brownie? A Ghirardelli brownie and cookie hybrid.

New at Target, the indulgent dessert requires one egg, a half stick of butter, two tablespoons of vegetable oil, and three tablespoons of water. Despite being two desserts in one, the cookie bar is pretty easy to make.

Up&Up Travel Toothbrush

hand holding travel toothbrush

Price: $2.49

We all know the annoying feeling of forgetting a toothbrush on a trip. You can just leave this mini-sized toothbrush and the included case in your backpack, purse, or duffle, so you're never without a toothbrush again.

The convenient travel toothbrush costs $2.49, which is 50 cents less than the Up&Up full-sized toothbrush holder from Target.

Hearth & Hand with Magnolia Serving Tray

magnolia serving tray

Price: $19.99

A large serving tray is a hosting staple, whether for displaying dessert or plating the main course. This ceramic scalloped tray in the color blush is a perfect fit for spring and Easter hosting and beyond. The tray measures 11 inches by 18 inches, and it's dishwasher safe.

This piece by Hearth & Hand with Magnolia is a bargain at $19.99, especially considering a similarly sized porcelain tray at Macy's is $11 more.

Good & Gather Korean-Inspired Pork & Kimchi Dumplings

korean inspired pork kimchi dumplings

Price: $6.49

These ground pork and kimchi-stuffed dumplings are also a new addition to Target's freezer section. The dumplings are seasoned with sesame oil, garlic, and ginger and come with a dipping sauce.

They're fully cooked, so you just need to pan-fry or microwave the dumplings and serve. Each $6.49 box has eight dumplings, making it a low lift, shareable appetizer or meal for one.

Not Your Mother's Dark Hair Dry Shampoo

dark hair dry shampoo

Price: $8.99

Say goodbye to patches of visible white powder in your hair on days two and three after wash day. This version of Not Your Mother's Dry Shampoo is tinted brown, so it won't leave patchy, white residue on dark hair.

The 7-ounce bottle is newly stocked at Target for $8.99, and it's half the price per ounce of a 3.81-ounce bottle of Batiste Dark Brown Dry Shampoo, also sold at Target.

Threshold Confetti Easter Eggs

threshold confetti easter eggs

Price: $15

Target has no shortage of Easter decorations, like these glass purple and green eggs that you can use year after year.

The Threshold set comes with two eggs that are 9.4 inches tall and can stand on their own, which makes them perfect as an accent piece on a bookshelf or as the centerpiece of an Easter spread.

West Elm sells a similar version of the confetti eggs, which cost $15 in the two-pack, but just one glass egg costs $18 for about half the size.

Oikos Pro Peach

a bottle of cultured dairy drink

Price: $1.89

If you're struggling to hit your daily protein targets, an Oikos Pro offers a whopping 23 grams of protein in a delicious dairy drink.

Now at Target in a peach flavor, the 7-ounce bottle contains 140 calories and zero grams of added sugar. Target also sells a Chobani Protein drink with 20 grams of protein included, but it's 80 cents more than the Oikos version.

A New Day Strawberry Claw Clip

strawberry claw clip

Price: $5

With warmer weather on its way, now is a great time to invest in claw clips like this cute, strawberry-shaped one for just $5.

The fruit-themed clip is not only a fun hair accessory, but it's also reasonably priced, considering Urban Outfitters sells claw clips for as much as $36. Target also sells a lemon version, if yellow is more your style.

Scalloped Basket

scalloped basket

Price: $5

Decorative baskets always seem to cost more than they should, except this cute basket you'll find in the front bins of Target for $5.

The scalloped design is very in style, and the small, flared shape is perfect for a potted plant or bathroom organizer.

For comparison, Target sells a larger, rectangular, scalloped storage basket in the kid's section for a whopping $25.

Noshinku Refillable Hand Sanitizer

refillable hand sanitizer

Price: $8.99

While flu season may be coming to an end, you should still have hand sanitizer on hand for travel and everyday use.

This slim spray bottle is compact enough to stash in a purse, pocket, or car glove box, and it's refillable — you can buy 6.8 ounces of the brand's sanitizer on Amazon for $23.99.

With its sleek case and luxe scents like bergamot, eucalyptus, lemon, and lavendula, the $8.99 Noshinku hand sanitizer is reminiscent of the trendy Touchland hand sanitizer that sells for $10 at Ulta.

Bottom Line

Walter Cicchetti/Adobe target store azusa california

While not a traditional grocery store, you can still save money on groceries and more at Target.

The store is stocked with high-end brands and affordable dupes alike, from activewear to kitchen appliances. Plus, you can join the store's loyalty program, Target Circle, for even more savings.

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Author Details

Grace Cooper

Grace Cooper is a writer and editor based in Northern Colorado. She has a master's degree in data journalism from the University of Missouri, and her work has appeared in Gear Patrol, Apartment Therapy, The Penny Hoarder, and more publications.