17 Most Underrated Aldi Brands and Items You Need To Try

Save big on these Aldi brand bargains.

aldi store brand items collage
Updated May 28, 2024
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Aldi is known for its low prices and no-coupon-needed deals. But did you know you could save even more by choosing the store’s brands?

From Simply Nature to Specially Selected, Aldi’s own brands combine high quality and affordability. Whether you need to fill your freezer, stock your pantry, or just want to keep your shopping budget in check, add these underrated Aldi items to your list.

Editor’s note: Prices are subject to change and may vary by location.

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Mama Cozzi’s Buffalo Chicken Calzone

Courtesy of FinanceBuzz buffalo chicken calzone

Price: $2.39

Are you craving a calzone from the local pizza shop? Forget about paying high prices for takeout. This Aldi brand’s calzone is under $3.

You’ll get a savory pizza-like pocket filled with chicken breast strips coated in a mild Buffalo-style sauce, provolone, mozzarella, and ricotta cheese. Just heat the ready-cooked calzone for two minutes in the microwave and eat.

Bake Shop Blueberry Mini Muffins

Courtesy of FinanceBuzz blueberry mini muffins

Price: $3.45

Aldi’s Bake Shop cakes and cookies get all the praise. But the mini muffins are an underrated buy at a bargain price.

The soft, sweet teeny-tiny muffins come in convenient 12-count packs, making them perfect for an early morning office meeting, PTA breakfast, or post-sleepover kids’ party feast.

Simply Nature Thick and Chunky Salsa

Courtesy of FinanceBuzz thick and chunky salsa

Price: $2.65

You don’t have to shop in specialty stores to find high-quality salsa.

Aldi’s Simply Nature thick and chunky salsa is a lesser-known option that is just as good, if not better, than the brand-name versions.

The vegan, gluten-free salsa is organic and, at under $3, is a total bargain.

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Specially Selected Milk Chocolate Coated Butter Cookies

Courtesy of FinanceBuzz milk chocolate coated butter cookies

Price: $1.99

If you skipped past this store brand in the cookie aisle, stop and go back.

Even though Specially Selected may not have the big-name ad budget of competitors' cookies, these buttery treats are just as tasty and more affordable.

These milk chocolate-covered cookies are imported from Germany, and you’re likely to find the dark chocolate option as well if that’s your go-to.

Simply Nature Cauliflower Crackers

Courtesy of FinanceBuzz simply nature cauliflower crackers

Price: $2.99

These vegan, gluten-free cauliflower-based crackers are available in cheddar and sea salt flavors. The organic, non-GMO snacks are comparable to similar brand-name options — with a much lower price.

Specially Selected Greek Yogurt

Courtesy of FinanceBuzz specially selected greek yogurt

Price: $3.75

Greek yogurt is a popular option almost everywhere. If you’re tired of paying high brand-name prices, this often-missed Aldi buy is budget-friendly.

This 32-ounce container of honey vanilla yogurt is rich, creamy, and low in sugar. Eat it as-is, use it in your favorite dessert recipe, or whip up a sweet dip.

Simply Nature Uncured Beef Hot Dogs

Courtesy of FinanceBuzz simply nature uncured beef hotdogs

Price: $4.69

If “organic” and “hot dogs” don’t seem like they go together, think again. These Simply Nature organic uncured beef hot dogs are an underrated summertime grilling sensation.

The bargain-priced pick doesn’t have nitrates and nitrites and is made from antibiotic and hormone-free grass-fed beef.

Sundae Shoppe Mini Ice Cream Cones

Courtesy of FinanceBuzz sundae shoppe mini ice cream cones

Price: $4.79

Fans of Trader Joe’s Hold the Cone will enjoy this tiny treat. Like the TJ’s version, this Aldi brand bargain has 10 cones in each pack.

It's a small-sized sugar cone packed with vanilla ice cream wrapped in a chocolate dip.

Sundae Shoppe Minis, Ice Cream Cookie Sandwiches

Courtesy of FinanceBuzz ice cream cookie sandwiches

Price: $4.15

Not to be outdone by the teeny cone, these minis also make their mark.

Choose between vanilla or mint ice cream sandwiched between two chocolate cookies. Each under-$5 box contains 12 of these cute frozen cookies.

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Simply Nature Dark Chocolate Covered Freeze Dried Strawberries

Courtesy of FinanceBuzz chocolate freeze dried strawberries

Price: $3.49

Treat yourself to an affordable sweet. These dark chocolate-coated dried strawberries are a take-and-travel dessert.

You can stash a bag in your work desk drawer, pack it in your picnic basket, or stock your pantry with these delicious snacks.

Happy Farms by Aldi Sharp Cheddar Deli-Sliced Cheese

Courtesy of FinanceBuzz cheddar deli sliced cheese

Price: $1.65

Did you know Aldi has its own brand of cheese? If not, now is the time to check out the dairy section.

Happy Farms by Aldi offers budget-friendly products made with real milk. For less than $2, you can get 11 slices of sharp cheese.

Emporium Selection Cheese Fries

Courtesy of FinanceBuzz mporium selection cheese fries

Price: $3.49

These cheese fries are Halloumi-inspired sticks that are gluten-free and ready to cook. The savory sticks have just the right amount of crunch coating and a generous amount of cheese inside.


Emporium Selection Hot Honey Gouda Cheese

Courtesy of FinanceBuzz hot honey gouda cheese

Price: $3.49

At under $3.50 for a six-ounce package, this gouda is more than just a good deal.

The fancy cheese aisle at most specialty stores is a pricey place to avoid if you want to stay on a budget. But at Aldi, the store’s brand of gourmet gouda is a bargain.

Simply Nature Coconut Chia Granola Cereal

Courtesy of FinanceBuzz coconut chia granola cereal

Price: $2.79

This sweet cereal is packed with protein, fiber, and plenty of flavor. If it seems like you might only find cereal with ingredients like chia seeds at a health food store, take a trip to Aldi.

The retailer’s organic brand, Simply Nature, has a non-GMO coconut chia granola to start your morning.

Specially Selected Raw Honey

Courtesy of FinanceBuzz specially selected raw honey

Price: $7.49

Sweeten everything from hot tea to cookies with this affordable Aldi brand honey. Each easy-to-open container has 24 ounces of U.S. Grade A unfiltered honey that is True Source Certified.

Park Street Deli Everything Seasoning Hummus

Courtesy of FinanceBuzz seasoning hummus

Price: $1.99

Dip your chips, smear your bagel, or pair raw veggies with this everything hummus. The salty, savory chickpea-based spread is the hidden gem of Aldi’s refrigerated deli section.

Specially Selected Banana Caramel Souffle

Courtesy of FinanceBuzz banana caramel souffle

Price: $2.29

You don’t have to spend your savings just to stock up on gourmet desserts. At least, not if you choose this underrated Aldi buy.

Rich caramel, sweet banana bread, a crunchy cookie layer, and delicate whipped meringue make this souffle a can’t-miss treat.

Bottom line

Anela Ramba/peopleimages.com/Adobe african-american-woman-doing-grocery-shopping

Store brands can help you save money on groceries without sacrificing taste or quality. Like other retailers, Aldi’s options are budget-friendly bargain buys.

Along with these underrated products, check out the retailer’s low prices on everyday essentials, seasonal selections, and ready-to-eat refrigerated prepared food.

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Author Details

Erica Loop

With more than a decade of experience writing about everything from e-commerce to pets and parenting, Erica Loop has written for sites such as BuzzFeed, Brit+Co, Tinybeans, Family Education, and Care.com. Erica has a bachelor’s degree in Liberal Arts and an MS in Applied Developmental Psychology from the University of Pittsburgh.