Aldi is known for its low prices and no-coupon-needed deals. But did you know you could save even more by choosing the store’s brands?
From Simply Nature to Specially Selected, Aldi’s own brands combine high quality and affordability. Whether you need to fill your freezer, stock your pantry, or just want to keep your shopping budget in check, add these underrated Aldi items to your list.
Editor’s note: Prices are subject to change and may vary by location.
Earn cash back on everyday purchases with this rare account
Want to earn cash back on your everyday purchases without using a credit card? With the Discover®️ Cashback Debit Checking account (member FDIC), you can earn 1% cash back on up to $3,000 in debit card purchases each month!1
With no credit check to apply and no monthly fees to worry about, you can earn nearly passive income on purchases you’re making anyway — up to an extra $360 a year!
This rare checking account has other great perks too, like access to your paycheck up to 2 days early with Early Pay, no minimum deposit or monthly balance requirements, over 60K fee-free ATMs, and the ability to add cash to your account at Walmart stores nationwide.
Don’t leave money on the table — it only takes minutes to apply and it won’t impact your credit score.
Apply for a Discover Cashback Checking account today
Mama Cozzi’s Buffalo Chicken Calzone
Price: $2.39
Are you craving a calzone from the local pizza shop? Forget about paying high prices for takeout. This Aldi brand’s calzone is under $3.
You’ll get a savory pizza-like pocket filled with chicken breast strips coated in a mild Buffalo-style sauce, provolone, mozzarella, and ricotta cheese. Just heat the ready-cooked calzone for two minutes in the microwave and eat.
Bake Shop Blueberry Mini Muffins
Price: $3.45
Aldi’s Bake Shop cakes and cookies get all the praise. But the mini muffins are an underrated buy at a bargain price.
The soft, sweet teeny-tiny muffins come in convenient 12-count packs, making them perfect for an early morning office meeting, PTA breakfast, or post-sleepover kids’ party feast.
Simply Nature Thick and Chunky Salsa
Price: $2.65
You don’t have to shop in specialty stores to find high-quality salsa.
Aldi’s Simply Nature thick and chunky salsa is a lesser-known option that is just as good, if not better, than the brand-name versions.
The vegan, gluten-free salsa is organic and, at under $3, is a total bargain.
Get a protection plan on all your appliances
Did you know if your air conditioner stops working, your homeowner’s insurance won’t cover it? Same with plumbing, electrical issues, appliances, and more.
Whether or not you’re a new homeowner, a home warranty from Choice Home Warranty could pick up the slack where insurance falls short and protect you against surprise expenses. If a covered system in your home breaks, you can call their hotline 24/7 to get it repaired.
For a limited time, you can get your first month free with a Single Payment home warranty plan.
Specially Selected Milk Chocolate Coated Butter Cookies
Price: $1.99
If you skipped past this store brand in the cookie aisle, stop and go back.
Even though Specially Selected may not have the big-name ad budget of competitors' cookies, these buttery treats are just as tasty and more affordable.
These milk chocolate-covered cookies are imported from Germany, and you’re likely to find the dark chocolate option as well if that’s your go-to.
Simply Nature Cauliflower Crackers
Price: $2.99
These vegan, gluten-free cauliflower-based crackers are available in cheddar and sea salt flavors. The organic, non-GMO snacks are comparable to similar brand-name options — with a much lower price.
Trending Stories
Specially Selected Greek Yogurt
Price: $3.75
Greek yogurt is a popular option almost everywhere. If you’re tired of paying high brand-name prices, this often-missed Aldi buy is budget-friendly.
This 32-ounce container of honey vanilla yogurt is rich, creamy, and low in sugar. Eat it as-is, use it in your favorite dessert recipe, or whip up a sweet dip.
Simply Nature Uncured Beef Hot Dogs
Price: $4.69
If “organic” and “hot dogs” don’t seem like they go together, think again. These Simply Nature organic uncured beef hot dogs are an underrated summertime grilling sensation.
The bargain-priced pick doesn’t have nitrates and nitrites and is made from antibiotic and hormone-free grass-fed beef.
Sundae Shoppe Mini Ice Cream Cones
Price: $4.79
Fans of Trader Joe’s Hold the Cone will enjoy this tiny treat. Like the TJ’s version, this Aldi brand bargain has 10 cones in each pack.
It's a small-sized sugar cone packed with vanilla ice cream wrapped in a chocolate dip.
Sundae Shoppe Minis, Ice Cream Cookie Sandwiches
Price: $4.15
Not to be outdone by the teeny cone, these minis also make their mark.
Choose between vanilla or mint ice cream sandwiched between two chocolate cookies. Each under-$5 box contains 12 of these cute frozen cookies.
Stop overpaying when you shop online
Shopping online has its perks. It's super convenient, but it can be time consuming to find the best deals. Instead of hunting for coupon codes (that don't always work!) and opening tons of browser tabs comparing prices, you can try Capital One Shopping.
Capital One Shopping makes saving money effortless. Just add the browser extension and when you check out, it'll scour the internet for coupon codes to help you save cash. And before you check out at 25+ major retailers, Capital One Shopping will notify you with a friendly pop-up if the item you're buying is available cheaper somewhere else.
Capital One Shopping is free to use and won't show you ads. Add it today and stop overpaying!2
Simply Nature Dark Chocolate Covered Freeze Dried Strawberries
Price: $3.49
Treat yourself to an affordable sweet. These dark chocolate-coated dried strawberries are a take-and-travel dessert.
You can stash a bag in your work desk drawer, pack it in your picnic basket, or stock your pantry with these delicious snacks.
Happy Farms by Aldi Sharp Cheddar Deli-Sliced Cheese
Price: $1.65
Did you know Aldi has its own brand of cheese? If not, now is the time to check out the dairy section.
Happy Farms by Aldi offers budget-friendly products made with real milk. For less than $2, you can get 11 slices of sharp cheese.
Emporium Selection Cheese Fries
Price: $3.49
These cheese fries are Halloumi-inspired sticks that are gluten-free and ready to cook. The savory sticks have just the right amount of crunch coating and a generous amount of cheese inside.
Emporium Selection Hot Honey Gouda Cheese
Price: $3.49
At under $3.50 for a six-ounce package, this gouda is more than just a good deal.
The fancy cheese aisle at most specialty stores is a pricey place to avoid if you want to stay on a budget. But at Aldi, the store’s brand of gourmet gouda is a bargain.
Simply Nature Coconut Chia Granola Cereal
Price: $2.79
This sweet cereal is packed with protein, fiber, and plenty of flavor. If it seems like you might only find cereal with ingredients like chia seeds at a health food store, take a trip to Aldi.
The retailer’s organic brand, Simply Nature, has a non-GMO coconut chia granola to start your morning.
Specially Selected Raw Honey
Price: $7.49
Sweeten everything from hot tea to cookies with this affordable Aldi brand honey. Each easy-to-open container has 24 ounces of U.S. Grade A unfiltered honey that is True Source Certified.
Park Street Deli Everything Seasoning Hummus
Price: $1.99
Dip your chips, smear your bagel, or pair raw veggies with this everything hummus. The salty, savory chickpea-based spread is the hidden gem of Aldi’s refrigerated deli section.
Specially Selected Banana Caramel Souffle
Price: $2.29
You don’t have to spend your savings just to stock up on gourmet desserts. At least, not if you choose this underrated Aldi buy.
Rich caramel, sweet banana bread, a crunchy cookie layer, and delicate whipped meringue make this souffle a can’t-miss treat.
Bottom line
Store brands can help you save money on groceries without sacrificing taste or quality. Like other retailers, Aldi’s options are budget-friendly bargain buys.
Along with these underrated products, check out the retailer’s low prices on everyday essentials, seasonal selections, and ready-to-eat refrigerated prepared food.
Lucrative, Flat-Rate Cash Rewards
FinanceBuzz writers and editors score cards based on a number of objective features as well as our expert editorial assessment. Our partners do not influence how we rate products.
Wells Fargo Active Cash® Card
Current Offer
$200 cash rewards bonus after spending $500 in purchases in the first 3 months
Annual Fee
$0
Rewards Rate
Earn unlimited 2% cash rewards on purchases
Benefits
- Low spend threshold for its welcome offer — $200 cash rewards bonus after spending $500 in purchases in the first 3 months
- Cell phone protection benefit (subject to a $25 deductible)
- Can redeem rewards at an ATM for literal cash
Drawbacks
- Foreign transaction fee of 3%
- No bonus categories
- Select “Apply Now” to take advantage of this specific offer and learn more about product features, terms and conditions.
- Earn a $200 cash rewards bonus after spending $500 in purchases in the first 3 months.
- Earn unlimited 2% cash rewards on purchases.
- 0% intro APR for 12 months from account opening on purchases and qualifying balance transfers. 19.74%, 24.74%, or 29.74% Variable APR thereafter; balance transfers made within 120 days qualify for the intro rate and fee of 3% then a BT fee of up to 5%, min: $5.
- $0 annual fee.
- No categories to track or remember and cash rewards don’t expire as long as your account remains open.
- Find tickets to top sports and entertainment events, book travel, make dinner reservations and more with your complimentary 24/7 Visa Signature® Concierge.
- Up to $600 of cell phone protection against damage or theft. Subject to a $25 deductible.
Subscribe Today
Want extra-cash moves to come right to you?
Stop browsing endlessly. Get proven ways to earn pocket money, help cover rent, and crush your debt — sent to your inbox daily.
Author Details