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15 of Target's Good and Gather Items I Can't Live Without

These must-have private-label picks won’t disappoint.

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Updated Feb. 19, 2025
Fact checked

Store brand generics can save you money on groceries, everyday essentials, and more. That’s why we scoured the aisles for the top Target deals on the retailer’s Good and Gather line.

Not only can these products help you cut costs, but they’re also high-quality alternatives to pricey brand-name buys. So go ahead and skip overly expensive jars of Nutella, tubs of Sabra hummus, and cans of La Croix sparkling water. 

Our favorite Good and Gather finds are affordable options that will keep your shopping budget in check.

Editor’s note: Prices and availability are subject to change and may vary by location.

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Good and Gather Pork Bao Buns

pork bao buns

Price: $5.99

Pass on pricey takeout and make an Asian-inspired dinner at home instead. These light, fluffy pork buns are a quick, easy meal for your family. Just heat the sweet barbecue sauce seasoned bao for one minute and serve.

Good and Gather Large Fresh Eggs

large fresh eggs

Price: $3.99

Everyone is talking about the rising cost of eggs. And if your local grocer’s price is more than your budget can handle, try a dozen of these generics. A 12-pack of Grade A large white eggs costs $5.15 at Aldi, while Target’s Good and Gather brand is only $3.99.

Good and Gather Strawberry Mango Sparkling Water

strawberry mango sparkling water

Price: $3.29

Do you love La Croix but hate the high price? If you enjoy slightly sweet sparkling water with a fruity flavor, this generic eight-pack of 12-ounce cans is a steal for $3.29. The exact size case from the name brand sells for $4.19.

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Good and Gather Roasted Vegetable Mini Pizza

roasted veegtable mini pizza

Price: $3.39

Make a meal for one in minutes. This traditional crust pie is packed with roasted red peppers, tomatoes, onions, and zesty mozzarella cheese. Compare the generic’s $3.39 price tag to almost $1 more ($4.29) for California Pizza Kitchen’s frozen personal pizza.

Good and Gather Reduced Sugar Hazelnut Spread

reduced sugar hazelnut spread

Price: $3.29

Nutella fans can save money on this Good and Gather dupe. And bonus, this chocolatey copycat has 30 percent less sugar than the regular version. That makes it perfect for smearing over whole wheat pancakes, toast, or just about anything else.

Snag a 13-ounce jar for $3.29 right now. At $4.49, the 13-ounce size of brand-name buy isn’t a bargain.

Good and Gather Sea Salt Caramel Hot Cocoa

sea salt caramel hot cocoa

Price: $5.79

We love a hot cup of sweet cocoa just as much as you do. And a touch of sea salt caramel makes this generic goody even better.

The price of this generic eight-count box of mix is a more affordable option than brand names like Starbucks. Walmart sells the same size pack of Sbucks’ Salted caramel Hot Cocoa for $12 (online).

Good and Gather Lemon Pepper Light Tuna

lemon pepper light tuna

Price: $0.99

Whip up a tangy tuna salad without breaking the bank on extra ingredients. This flavor-packed pouch of lemon pepper tuna is an affordable sandwich starter or meal mix-in for under $1. Starkist’s version costs $1.39.

Target shopper Jackie Daytona praised this pick on the retailer’s website, “I really enjoyed the flavor profile when adding it to my usual tuna salad. For the price it’s quite good, I’d buy again. Fifteen grams of protein in each pack is great, too.”

Good and Gather Organic Rainbow Quinoa

organic rainbow quinoa

Price: $2.69

With 45 grams of whole grains and six grams of protein, this organic side is a healthy alternative to greasy French fries and fast food. The sugar, fat, and cholesterol-free food is an easy-to-make addition to grilled chicken, braised tofu, broiled fish, and green salads.

At $0.22 per ounce, Target’s generic beats other retailer’s store brands. Whole Foods Market’s 365 Organic Tri Color Quinoa sells for $5.49 — or $0.34 per ounce.

Good and Gather Roasted Salsa Verde

roasted salsa verde

Price: $2.99

The artificial flavor and preservative-free salsa is a can’t-miss deal. You’ll get 16 ounces of this green tomatillo goodness for $2.99. Frontera’s brand-name version sells for $3.88 online at Walmart.com.

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Good and Gather Banana Split Coffee Pods

banana split coffee pods

Price: $9.99

Good and Gather’s banana split pods have just the right amount of subtle cream and fruit sweetness. So, if you're looking for a fun new flavor, this 16-count pack of coffee cups is a bargain buy to try.

Good and Gather Classic Hummus

classic hummus

Price: $2.99

A 10-ounce tub of this generic hummus is only $2.99. But you’ll pay $4.29 for the same size container from Sabra.

Good and Gather’s low price means you can stock your fridge with this bargain buy and save money. Spoon the creamy classic chickpea spread over warm pita bread, add fresh veggies, and roll up a restaurant menu-worthy wrap.

Good and Gather Yukon Gold Mashed Potatoes

yukon gold mashed potatoes

Price: $3.99

Eliminate lengthy prep steps and make this tasty traditional side in minutes — no peeler required. The microwavable 24-ounce container of mashed potatoes is a fan favorite. Target shopper Sar raved, “These are the best! Close to homemade.”

Good and Gather Tomato Sauce

tomato sauce

Price: $0.55

Pack your pantry with this inexpensive staple. You never know when your family will want a quick pasta dinner or a homemade pizza. At $0.55 per eight-ounce can, you can afford to stock up on this generic.

Good and Gather Low Sodium Oven Roasted Turkey

low sodium oven roasted turkey

Price: $3.99

Save the salt for popcorn. This deli-sliced lunch meat is more than just low-sodium turkey — it’s also 97 percent fat-free. Add it to a healthy whole-grain bread and veggie sandwich, or use it to make cheddar roll-ups.

Good and Gather Gluten-Free Multigrain Rice Crackers

multigrain rice crackers

Price: $2.79

Go gluten-free without overspending on pricey products. The same 3.5-ounce size of 365 by Whole Foods Market’s Everything Rice Crackers costs $0.70 more ($3.49).

Bottom line

Tada Images/Adobe cart outside Target store

You don’t have to waste money on brand-name groceries. Good and Gather generics aren’t just cheap copycats. This inexpensive Target line is filled with delicious dupes that we (like the rest of the store’s loyal shoppers) obsess over.

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