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12 U.S. Cities Set To Make a Big Comeback in 2025

One of these places could be your key to the good life.

By Heather Bien

Edited by Chris Kissell

Updated Dec. 17, 2024

Many once-glorious U.S. cities have fallen on hard times in recent decades. But now, some of these places are beginning to turn around.

If you can find a good deal that lets you save money on travel, perhaps taking a trip to one of these cities could be a cost-effective way to explore a new-to-you part of the country.

Here are 12 unexpected U.S. cities that are making a big comeback in 2025.

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Detroit

Detroit boomed during the heyday of the auto industry, when it was the hub of cutting-edge car technology. But during the latter half of the 20th century, the city saw its population dwindle.

Today, old and new residents alike are rediscovering the city. Residents get access to the Great Lakes, museums such as the Detroit Institute of Arts, and hip places like the Shinola Hotel. This is a city that offers culture, tourism, and a low cost of living.

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Oakland, California

Oakland is a Bay Area locale that has a laid-back attitude and a cost of living much lower than its neighbors like San Francisco.

You’ll also find gorgeous natural landscapes at places such as Redwood Regional Park and Lake Temescal, as well as mild weather, diverse food options, and festivals throughout the year.

Kansas City, Missouri

Kansas City hasn’t always been a desirable urban destination. However, in recent years, the “Paris of the Plains” has been putting itself back on the map for its restaurants and its big win in hosting games tied to the 2026 FIFA World Cup soccer tournament.

The city is also known for its fountains and boulevards, which give it a grand presence.

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Cleveland

Located right on Lake Erie, Cleveland is a city that has had its ups and downs. Mills, mines, and factories made it a bustling boom town in the early 20th century. However, as those industries began to leave town, so did the people.

Luckily, new residents are rediscovering this Rust Belt city. Jobs are coming back, particularly in health care. There is development on the waterfront, and restaurants are making Cleveland a destination.

Pittsburgh

Pittsburgh was a shining beacon of the Gilded Age that later saw its prominence drop fast in the second half of the 20th century. In the past several years, the Steel City has seen a long overdue resurgence.

Pittsburgh has multiple professional sports teams, impressive museums such as the Carnegie Museum of Natural History and Carnegie Museum of Art, and a thriving food scene. There are more than a few good reasons to call this Rust Belt city home.

Rochester, New York

If you’re ready for a real winter, head north to Rochester. This city in upstate New York is making a comeback, and it’s supporting entrepreneurs along the way.

Those with families will find multiple museums, including The Strong National Museum of Play and the Rochester Museum & Science Center. There’s also the Underground Railway tour that takes you through pivotal sites relevant to that crucial part of American history.

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Oklahoma City

Oklahoma City has seen its downtown go from empty storefronts to becoming a vibrant destination in recent years.

You’ll find much to do downtown, including exploring diverse restaurants — such as those in the Asian District and Midtown — and enjoying public art installations and professional basketball. A large urban park is also under construction.

Greenville, South Carolina

Greenville is a charming South Carolina town in the foothills of the Blue Ridge Mountains. It has revitalized its downtown thanks to a pedestrian walk along the Reedy River. This area is full of local cafes and restaurants, and it draws in both locals and tourists alike.

There’s also the Greenville County Museum of Art for those interested in Southern works, as well as proximity to outdoor activities like hiking and biking.

Baltimore

Baltimore has long been a city that’s had classic Maryland food and big-league baseball, but it hasn’t always been a destination for those looking to move.

Today, communities like the Remington neighborhood are working to bring in new residents with attractions such as the R. House food hall. There’s also culture and charm in places such as the Baltimore Museum of Art.

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St. Louis

The Gateway City lost some of its allure beginning in the Great Depression. But more recently, St. Louis has begun to experience a renaissance.

Finance and technology companies have moved in, and people are rediscovering the city’s cultural institutions, including the St. Louis Art Museum. The city also has stunning old architecture and a barbecue scene that’s known worldwide.

Buffalo, New York

Buffalo saw its first big peak in the mid-1800s, when it was a central point for transporting goods.

It was a bustling destination throughout the late 19th and early 20th century. But as people moved to the suburbs, it slid into decline.

Today, residents are looking back to the city, and savvy business owners are opening breweries, restaurants, and housing within the city limits.

Birmingham, Alabama

Birmingham’s story is a tough one to tell. Unlike many of the cities that suffered due to changes in industry, Birmingham brought upon its own decline with bombings during the Civil Rights movement.

However, the city has not tried to ignore the uglier aspects of its past. It now tells its own story as part of the U.S. Civil Rights Trail.

Birmingham also has worked to revitalize its downtown through restaurants, breweries, shopping, and greenways. There’s also an impressive music scene.

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Bottom line

Want to begin exploring these comeback cities for yourself? Choose one of the best travel credit cards for points or cash back and start booking trips.

You’ll earn miles in the process, which might allow you to travel even more. Eventually, you might find your new home base.

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