Fans of These 10 NFL Teams Spend the Most Money on Alcohol

Discover which NFL fanbase fuels their passion with the most spirited celebrations.
Updated Nov. 27, 2023
Man cheering

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If you want to see your favorite NFL team in action, it’s going to be difficult to keep more money in your wallet.

Tickets can be expensive, and you need to consider additional costs at the stadium, such as concessions and merchandise.

It also can be expensive to drink at the game. The league’s average price for a 16-ounce beer came in at $9.56 in 2022, according to

According to a recent FinanceBuzz survey, these are the NFL teams whose fans spend the most on alcohol.

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10. New York Giants

HTGanzo/Adobe american football with new york giants logo

Average amount spent on alcohol: $43.48

Seeing the Giants at MetLife Stadium can result in a rather large bill for alcohol.

Fans of the Giants are also in the top 10 when it comes to spending money on food, racking up an average of $118.04 on concessions.

9. Dallas Cowboys

HTGanzo/Adobe american football with team dallas logo

Average amount spent on alcohol: $43.62

The Cowboys are nicknamed “America’s Team,” and fans are paying plenty of American dollars to drink during games at AT&T; Stadium.

Cowboys fans are also in the top 10 when it comes to average spending on concessions ($117.27) and merchandise ($189.76).

8. Kansas City Chiefs

HTGanzo/Adobe kansas city chief logo with football

Average amount spent on alcohol: $44.77

This year’s Super Bowl champs didn’t make it to the top of this boozy list.

However, fans at GEHA Field at Arrowhead Stadium are still in the top 10 when it comes to spending on alcohol to celebrate the team’s many victories.

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7. Houston Texans

HTGanzo/Adobe nfl-team-houston-texans-logo

Average amount spent on alcohol: $50.44

Another Texas team with a Texas-sized drink bill is the Houston Texans.

Fans who visit NRG Stadium can pride themselves on spending more on drinks than fans of the Cowboys do in Dallas.

6. Los Angeles Rams

HTGanzo/Adobe nfl team los angeles rams logo

Average amount spent on alcohol: $51.75

The Los Angeles Rams won the Super Bowl in 2022, just a few years after the franchise’s triumphant return to the city.

The team’s fans often end up with a super-sized bill for alcohol when attending games at SoFi Stadium.

5. Los Angeles Chargers

HTGanzo/Adobe los angeles chargers logo with football

Average amount spent on alcohol: $51.95

SoFi is also home to the Los Angeles Chargers, whose fans spend big money on booze at a game.

The difference between the two Los Angeles teams is only 20 cents.

4. New England Patriots

HTGanzo/Adobe nfl team new england patriots logo

Average amount spent on alcohol: $53.03

Perhaps Patriots fans have found a way to keep warm by drinking cold beers during winter games at Gillette Stadium.

Surprisingly, the team’s followers spend the least amount of money in the NFL ($77.76) on merchandise at the stadium.

3. New York Jets

HTGanzo/Adobe nfl team new york jets logo

Average amount spent on alcohol: $57.78

The Jets — who play at MetLife Stadium — have struggled in recent seasons, so you can’t blame fans for drowning their sorrows.

The team’s fans outspend fans of the Giants by more than $14 when it comes to alcohol purchases.

2. Chicago Bears

HTGanzo/Adobe chicago bears logo with american football

Average amount spent on alcohol: $58.76

The Chicago Bears also have struggled recently, which may be reflected in the amount of cash their fans spend on alcohol at Soldier Field.

Bears fans also spent the second-highest amount on concessions in the league ($152.26), so perhaps they need that beer to wash down the hot dogs and fries.

1. San Francisco 49ers

wolterke/Adobe san francisco helmet at levi's stadium

Average amount spent on alcohol: $59.78

The 49ers have been doing well in recent years, and the team’s fans are celebrating by spending almost $60 on alcoholic beverages during each game.

The 49ers also have struck gold on concessions with fans, who spend the third-highest amount of money in the league on food: $133.66.

Bottom line

Jacob Lund/Adobe crowd cheering during match at stadium

Football games can be great fun, but they can also become very expensive when you factor in the cost of tickets, concessions, drinks, and merchandise. Drinking less alcohol can help you avoid wasting money and enjoy the game more.

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Author Details

Jenny Cohen Jenny Cohen is a freelance writer who has covered a bit of everything, from finance to sports to her favorite TV shows. Her work has been featured in The Wall Street Journal, USA Today, and

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